TAIPEI, Taiwan -- U.S. west coast exclusive fast-food burger chain “In-N-Out” set up shop in Taipei for a mere four hours during a flash marketing campaign yesterday, selling a limited amount of 300 burgers to lucky fans who received wind of the event on popular social network Facebook.
Releasing the news on their Facebook, the restaurant began a viral campaign on the social network, which gave some fans the false impression that the restaurant is opening a store locally and is giving out 300 burgers for free. Though not so, the 300 burgers were sold within 2 hours, forcing the successful operation to foreclose two hours before its time.
Lucky fans who had the opportunity left with smiles on their faces and t-shirts in their hands, not forgetting to encourage the company to open shop in Taiwan. The only fly in the ointment said some customers are the famous fries, milkshake and featured secret items not accompanying the burgers and t-shirts to Taiwan.
This was the article in the news about In N Out "flash mob" campaign and I totally missed it. It would have been so nice to have gotten a double double burger and a t-shirt. But I can't imagine how long the line must have been... and they didn't have their famous French fries or the milk shake!!!
I also missed the opportunity of getting a year's worth of Krispy Kreme when they first opened up here in Taiwan, which was about a month ago. You had to be the first person in line! They also gave away a free dozen for the first 200 customers plus a free t-shirt. I just don't hear about these opportunities. But then I don't know if I would be willing to stand in line for four hours just for a free t-shirt.
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